Yanolja Research is an independent research institute established through a joint effort by Yanolja Co., Ltd., Hospitality & Tourism Analytics Center at Kyunghee University, and CHRIBA (Center for Hospitality & Retail Industry Business Analytics) at Purdue University, USA. Our research institute aims to advance and globalize the travel and tourism industry through scientific research based on big data. In particular, as Korea’s first private research institute specializing in the travel and tourism industry, we conduct practical and preemptive research that business operators can utilize. Our research subjects comprehensively cover the entire process of travel, including airlines, hotels, pensions, and resorts, as well as tourist destinations, amusement parks, conventions, and entertainment, in addition to the productivity improvement of travel companies, government policies, and global issues.

Additionally, to strengthen the competitiveness of the global travel and tourism industry, we are conducting joint research with domestic and foreign universities, research institutes, and government agencies, and building knowledge and information networks. To this end, we hold various seminars and workshops, regularly announce research results in the form of research reports or newsletters to enhance understanding of industry directions, and strive to become a role model for global collaborative research.

Our research institute will strive for the growth and development of the overall travel and tourism industry, and contribute to the sustainability of the industry by strengthening cooperation with various national or international stakeholders. Ultimately, we hope that Yanolja Research, which has a global perspective and network, will play a significant role in helping Korea develop into a tourism powerhouse. We look forward to your continued interest and support.

Thank you.